Curing Kids Cancer

Curing Kids Cancer has a big heart and a bold mission: to find cures for childhood cancers in our lifetime. When building this brand, we wanted to find a way to bring their heart for cures to the forefront of their marketing.
Project Scope
Branding
Identity System
Logo Design
Print Marketing
Web Design
Brand Identity and Website

Curing Kids Cancer has a big heart and a bold mission: to find cures for childhood cancers in our lifetime. When building this brand, we wanted to find a way to bring their heart for cures to the forefront of their marketing. Sketchbooking revealed that the letters CKC could be stylized and rotated into a heart-shaped mark. Combined with a kid-friendly color-scheme and bold typeface (with rounded the edges to soften the touch), a new logo was born.

Curing Kids Cancer

Creative+ team

Creative Director

Benji Mitchell

Account

Phillip Cothran
Nathan Trevett

Design

Benji Mitchell
Gary Mozingo

Development

George Bittman
Jesse Maloney
Gary Mozingo

Scope

Branding
Identity System
Logo Design
Print Marketing
Web Design
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Branding & Storytelling
The Cradle of Forestry in America Interpretive Association came to us in 2019 with a major problem, and a major mouthful — their name. They couldn't see the forest for the words.
Launch

Great organizations are made up of great people.
Great people tend to be great clients friends.
Great friends do great things, together.